M•A•C is forever asking “Why not?” when it comes to the miracles of makeup – our medium for transformation – always exploring new ideas about the many ways we long to look and feel different for a day, a night, a lifetime. With the help of props, makeup, prosthetics, wigs and sets, artist Cindy Sherman embodies this Power of Transformation – from off-kilter Hitchcock heroine to fresh corpse, Caravaggio Portrait to Park Avenue Plastic Surgery Maven – all elaborate exercises in trying on different personas.
In the campaign we’ve longed forever to conceive, Cindy Sherman for M•A•C created three characters using three different colour stories. We’re living in a time when people of all persuasions have become bolder than ever about the ways they choose to express themselves: with a colourful palette of possibilities, You are the Artist, You are your own Subject, and no matter how fearfully you begin, you become fearless in the process. We can’t wait to see what you (and the genius that is Cindy Sherman) do next!
Fluidline
- Ash Violet Blackened purple (Limited Edition)
- Blacktrack Solid flat black
Lipstick
- Fleshpot Pale muted pinky beige (Satin) (Permanent @PRO)
- Violetta Bright clean violet purple (Amplified) (Permanent @ PRO)
- X-S Dirty red chestnut (Satin)
- Plum Bright Purple (Satin) (LE)
- Neon Orange Bright clean orange (Amplified) (Permanent @ PRO)
- Show Orchid Vivid hot pink (Amplified) (Permanent @ PRO)
- Fusion Pink Bright coral (Amplified) (Permanent @ PRO)
- Ruby Woo Vivid bluish-red (Matte) (
Lip Erase
- Dim N37 (Permanent @ PRO)
Pigment
- Tan Muted pinky brown bronze
- Emerald Dusk Deep yellow blue with white pearl (LE)
- Blue Storm Rich metallic blue(L.E, RP)
- Starless Night Deep black purple with light purple pearl (LE)
- Neo-Orange Intense neon salmon (Matte) (Permanent at PRO)
- Magenta Madness Intense neon blue pink (Matte) (Permanent @PRO)
- Violet Vivid bright violet purple (Frost) (Permanent)
- Golden Olive High frosted green-gold (Frost) (Permanent)
Lash
- 36
Bronzing Powder
- Solar Riche Mid-tone deep orange brown (L.E, RP)
Nail Lacquer
- Coco Clay Warm chocolate (LE)
- Oyster Shell Light stone grey (LE)
Kohl Power
- Feline Rich black (L.E, RP)
Eyeshadow
- Three Ring Yellow Yellow green (Veluxe Pearl) (LE)
- Passionate Real mid-tone red (Matte) (Permanent)
- Blue Candy Clean blue (Satin) (LE)
- Shock-a-holic Deep purple (Satin) (L.E, RP) )
- Royale Clean violet (Matte) (LE)
Chromagraphic Pencil
- Process Magenta Matte magenta (Permanent @ PRO)
- Basic Red Primary red (Permanent @PRO)
- Hi-Def Cyan Cyan blue (Permanent @ PRO)
- Rich Purple Dense purple (Permanent @ PRO)
Mineralize Skinfinish
- Lightscapade Soft candlelit beige with multi-dimensional shimmer (L.E, RP)
- Porcelain Pink Soft pinky coral with gold veining (L.E, RP)
Jumbo Penultimate Eyeliner
- Rapidblack True black (L.E, RP (Permanent in small size) )
Lipglass
- C-Thru Peachy beige with shimmer (L.E, RP)
- Pink Fade Pale pink (LE)
- Orange Tempera Pale peach (LE)
- Good Times Pale mauve (LE)
Parlor Smoke Eyeshadow Quad
- Parlor Smoke Mauve grey (Frost) (LE)
- Cross Cultural Neutral brown (Matte) (L.E, RP)
- Steel Almost black (Veluxe Pearl) (LE)
- Indigo Navy (Matte) (LE)
Angel Flame Quad
- Chamomile Creamy pale yellow (Satin) (L.E, RP)
- Feather Pink Mid-tone pink (Satin) (LE)
- Angel Flame Coral that flashes pink/yellow (Frost) (LE)
- Gravel Blue-grey (Matte) (LE)