A tempting body powder that makes you look, smell, and taste like a bombshell.

This popular Sparkling Lickable Body Powder now comes in a smaller, sleeker (but still sophisticated) box. Unlike juvenile sparklers, this powder, flavored like honey, lends a soft radiance to skin with ultra-fine shimmer and a universally flattering hue. Dusted over collarbones, shoulders, and décolleté, this body powder makes skin look glowing and kissable. The gorgeous box makes a stunning addition to any vanity, too. And as always, the puff's luxe ribbon strap makes it easy to hold.

A mirrored compact of 16 eye shadows, including 10 new shades and "QR" codes that let you use your phone to access Urban Decay's exclusive how-to videos.

This much-awaited collection of 16 eye shadows includes never-boring neutrals, provocative hits of shimmer and vibrant hues, as well as a Book of Shadows first—a portable speaker and how-to videos that reveal Urban Decay's five newest looks. All you need is a phone with a camera and a web browser to scan their QR (quick response) codes and instantly download videos. Pick your look, scan the corresponding QR code, plug your smart phone into the speaker, and drop your phone in the cradle. Then, open the drawer of shadows and recreate the look right along with the how-to video. This kit also include a 24/7 Waterproof Liquid Eyeliner, a travel-size Eyeshadow Primer Potion, and a travel-size Supercurl Curling Mascara.

This set contains:

- 16 x 0.03 oz eye shadows in Blue Bus (periwinkle blue sheen), Gunmetal (gunmetal gray with silver glitter), Cobra (smoky green with gold shimmer), Baked (rich golden bronze shimmer), Bender (moss green sheen), Gravity (violet with silver glitter), Lost (neutral brown shimmer), Hijack (metallic muted teal), Midnight Cowgirl (golden beige with gold glitter), Sin (light shimmering champagne), Midnight Rodeo (beige shimmer with silver glitter), Crystal (pale icy blue shimmer), Bust (taupe sheen), Missionary (light taupe sheen), Skimp (ivory peach sheen), Zephyr (pearly cream sheen)

- 0.058 oz 24/7 Waterproof Liquid Eyeliner in Perversion (carbon black)

- 0.18 oz SuperCurl Mascara in black

- 0.13 oz Eyeshadow Primer Potion

- Mini Keychain Speaker

Any phone with a browser and a camera can access Urban Decay's exclusive how-to videos.

-If you don't already have an application that reads QR codes, download one at your carrier's application store (many of them are free).

-Open the application.

-Hold phone over the code and center. Hold it still, and make sure you have enough light and no glare.

-Hit "scan," or the video may just pop up.

-Your video will load instantly and then start to play.

-Place phone in holder to watch the video hands-free while you follow the steps.

-The added bonus: the portable speaker delivers big sound. Attach it to your keychain so you can whip it out whenever you demand better sound from your phone and MP3 player.

-The Book of Shadows IV display features a two-way cradle so your smart phone can play video in either a vertical or horizontal position.

Mariposa Palette  (L. E)

This palette mixes never-boring neutrals with sexy hits of shimmer and sparkle, and signature UD brights that truly explode. Just sweep them on, fast and easy, with the enclosed travel-size cruelty-free eye shadow brush. These shadows are laid out in color-coordinated quadrants (sets of four) that look amazing when worn together and can also be used as a starting point for creating your own color combinations. Housed in a gunmetal tin that displays a striking butterfly and an embossed UD icon, this assortment is perfect for everyone. 10×0.03 oz. eyeshadows plus travel-sized eyeshadow brush.

• Rockstar Deep purple
• Gunmetal Gunmetal gray with silver glitter
• Skimp Ivory peach sheen
• Infamous Magenta sheen
• Wreckage Taupe shimmer
• Haight Dark teal with shimmer
• Money Pale silvery green shimmer
• Mushroom Steel gray shimmer
• Spotlight Golden tan shimmer
• Limelight Gold shimmer

24/7 Glide-On Shadow Pencil Stash

Delinquent, Rehab, Juju, Sin, and Clash

24/7 Glide-On Eye Pencil Travel Size Set(L.E)

Each set contain 5 x 0.03 oz. pencils.

• Naked Includes Zero, Demolition, Bourbon, Underground, and Stray Dog
• Electric Includes Perversion, Ransom, Woodstock, Radium, and Junkie

15-Year Anniversary Eyeshadow Collection

15 ALL-NEW shadows for our big 15! You get neutrals, brights AND deep shades in a sleek gunmetal collectible box (our most luxe EVER!).

It’s our party, and we’ll launch 15 NEW (and only in this kit!) eyeshadow shades if we want to! With just the right balance of neutrals and brights, darks and lights, the 15-Year Anniversary Palette is both versatile and the ultimate UD junkie collection. Shades like “Junkshow” (a bright pink), “Evidence” (a deep metallic blue) and Midnight 15 (an oyster pearl shade) mesmerize the eyes. The collectible gunmetal outer box features a luxe faceted jewel “UD” on the cover and an eye-grabbing laser-cut filigree design on the sides. Inside, the shadow tray pulls out to reveal a velvet-lined compartment that can be used to stash jewelry or personal mementos.

Included in this kit: Deeper (deep shimmery golden brown), M.I.A. (soft shimmery dark brown), Ace (dark gunmetal shimmer), Blackout (darkest, most saturated black), Half Truth (shimmery smoky purple), Tainted (pale matte purple with golden shimmer), Junkshow (bright pink w/fuchsia shift), Omen (shimmery metallic bright purple w/blue shift), Evidence (deep metallic blue), Deep End (bright teal shimmer), Midnight Rodeo (medium metallic brown w/silver and gold glitter), Midnight 15 (oyster pearl w/silver glitter), Vanilla (shimmery white gold), Flow (soft peach shimmer), Chase (metallic bright bronze)

Super-Saturated High Gloss Lip Color

This formula delivers all the opaque, saturated, high-impact color of your favorite lipstick and an arresting high-gloss finish in one chubby pencil. And with a dynamic bright to deep shade range in creamy and sparkly textures, the runway-ready possibilities are endless. Even the glittery hues in this collection of high-gloss lip pencils feel smooth on your lips (and leave not a trace of sparkle grit). This conveniently portable pencil’s high-gloss shine can be blotted for a more stain-like effect, but no matter how you wear it, the color lasts. Free of mineral oil and paraffin, this formula contains plant-derived ingredients that nourish lips. Because the barrels and boxes are color-matched to each shade, locating the color you want is easy, even in the deep, dark depths of an oversize tote.

• Adrenaline Bright fuchsia sparkle
• Big Bang Bright pink with sparkle
• Crush Hot pink
• Fbomb Bright red cream
• Punch Drunk Bright orange cream

The Revolution High-Performance Lash Curler

This innovative “lash emancipator” abolishes one-size-fits-all curling. The open cage– without the bars on either side of the curler– lets you curl your lashes all at once or in sections without crimping, and without pinching your skin. Gone are the days of contending with a standardized cage that was clearly designed with someone else’s eyes in mind.

Lush Lash Mascara

This nourishing, thickening, and lengthening mascara is infused with peptides and moisturizing panthenol that allows your lashes to grow for a longer period of time. Its formula builds and beautifies so your lashes will grow longer and fuller over time. Used in conjunction with Urban Decay’s Lush Lash System (Growth Accelerating Serum and Conditioning Mask), it provides additional lash nourishment. This very enduring formula is not technically waterproof, but there was zero smudging or running after road-testing it in a hot yoga class. The outer component features a lush swirl motif, and the large hourglass-shaped brush provides generous mascara distribution. It’s the ideal mascara for anyone who suffers from brittle, fragile lashes, as well as those with great lashes who want to build and strengthen them even more.

24/7 Waterproof Liquid Eyeliner

This eyeliner lets you draw waterproof liquid lines so sharp they could cut glass. Urban Decay’s slender brush lays down long-lasting matte, slick, and shimmery shades sure to satisfy your color lust. Available in a veritable rainbow of long-lasting, highly-pigmented color options, these shades can be applied in thick or thin strokes with an ultra-fine brush tip that’s short and easy enough to control. The slim pens are conveniently color-matched to each shade.

• Bobby Dazzle White silver with iridescent sparkle
• Demolition Deep matte brown
• El Dorado Yellow gold with gold sparkle
• Perversion Carbon black
• Radium Bright blue with silver sparkle
• Retrograde Dark purple with purple sparkle
• Revolver Dark grey with iridescent sparkle
• Sabbath Deep matte navy
• Siren Teal with blue shift
• Smog Deep brown with golden shimmer & iridescent sparkle
• Woodstock Hot pink with iridescent sparkle

Foxify yourself for summer with the Rollergirl Eyeshadow Palette by Urban Decay. Four
shadows, an eye pencil, and a lipgloss provide high-maintenance looks in a ‘toss-it-in-yourpurse-
and-go’ kit. Ya dig?

•Rollergirl includes a travel size 24/7 Glide-On Eye Pencil in Whiskey.
•For the first time ever in a palette, we have included a travel size of our Lip Junkie Lipgloss
in Crush.

• •This new summer palette, offers an outta-sight combo of three neutral shadows (Darkhorse,
  Suspect and Verve) and one pop of bright pink (Woodstock). Create shimmering neutral
  looks for work, then add a hit of color for happy hour!

• Verve, a totally new shimmering oyster shade, is exclusive to this set.
  •Decorated with images of a sexy seventies siren in skates, and embossed with hot pink and
  gold foil, the Rollergirl Palette embodies summer groove.

Inspiration for the Rollergirl Eyeshadow Palette came from Ms. Decay herself. It was the
summer of 1986 when she first kissed a boy in a roller rink at the age of 13.

THE ROLLERGIRL EYESHADOW PALETTE SPECTRUM

DARKHORSE EYESHADOW - bronze patina
SUSPECT EYESHADOW - golden w/dimensional shift
VERVE EYESHADOW - pale champagne w/oyster shimmer
WOODSTOCK EYESHADOW - hot pink w/subtle fuchsia shimmer
WHISKEY 24/7 GLIDE-ON EYE PENCIL - dark brown
CRUSH LIP JUNKIE LIPGLOSS - sheer bright hot pink (with vanilla mint flavor)

Rollergirl Eyeshadow Palette (SRP $32) is available at Sephora, ULTA, and select Macy’s. Or,
online at Sephora.com, ulta.com, macys.com, beauty.com and urbandecay.com.

BAKED

TOASTED

Be mistaken for a naturally bronzed goddess, not George Hamilton, or worse yet, an Oompa-Loompa! Get baked minus the munchies, and flaunt a glowing tan sans the damaging effects of the sun, with Urban Decay’s Baked Face and Body Bronzers now available in new packaging reminiscent of a bohemian Moroccan getaway

Look sun-kissed year round with our collection of Baked Face and Body Bronzers, available in three
non-orangey shades (Baked, Toasted and Gilded), that guarantee the perfect sunlit appearance on
even the palest pallor.
•

Baked

- Add radiance to any look by using our classic bronzer that brightens skin with slight
shimmer.

Toasted

- Fake an exotic vacation to Tahiti by dusting on a bit of our matte bronzer, the ultimate in
optical illusions, for your everyday sunned look.
•

Gilded

- Throw caution to the wind and shimmer yourself silly! We embedded lacey veins of gold
into our smoldering bronze shimmer bronzer. The gold adds an illuminated glow to the skin for
that extra je ne sais quoi!
• Each bronzer applies to both face and body smoothly, creating a healthy ‘sunned’ look.
• In a quaint Italian village, Baked Face and Body Bronzers are literally baked as dough (rather than
being pressed), and cooked on tiny terra cotta dishes for several hours. Before being placed in their
compacts, each one is hand finished to perfection by little Italian women. This careful process creates
a streak-free golden veil of perfection.

• Our Baked bronzers wear beautifully, applied either wet or dry. Because they are baked rather than pressed, each bronzer bounces back to its micro-fine feel after being used wet without glazing over.
• Bronzer isn’t just for your cheeks! Try using your favorite shade on your eyes as a shadow for an allout, beachy look.
• In a hurry? Pat some on your lips and cheeks, and throw on some gloss, and you’re good to go!
• For the ultimate healthy bronzed glow, dust Baked all over the face, then add a little Afterglow Cheek
Tint in Crush to the apples of cheeks.
Baked Face and Body Bronzers (SRP $26) are available at Sephora, ULTA, and select Macy’s. Or, online at
sephora.com, ulta.com, macys.com, beauty.com and urbandecay.com.

URBAN DECAY Quinceañera Bag

It’s our birthday and we’ll sparkle if we want to! Help us celebrate 15 years of beauty with an edge, and - according to Latin American tradition - our entry into womanhood. Introducing
the second of our limited-edition 15-Year Anniversary items: the Quinceañera Bag. Flashy in
the coolest of ways, our Quinceañera Bag glitters purple and holds a sh*t ton of your favourite
stuff!

• Our glittering purple vinyl cosmetic bag bedecked with signature ‘UD’ stamped golden
zipper pulls isn’t just a piece of eye candy to decorate your vanity with (but boy, will it
look cute propped up against your mirror). Its large size and rounded rectangle shape,
not to mention the see-thru inner pocket, make it top of the list for function too!
• Our Quinceañera Bag unzips around three sides. Throw in all your what-nots (plus the
kitchen sink!), and still be able find anything in hurry. You can see deep inside to find
even the smallest nub of a lip pencil you have stowed away in there.
• Purple satin lined interior gussets keep your makeup from falling all over the place as you
rifle through looking for your favourite UD eye pencil.
• A must have for any UD fan, we lined the Quinceañera Bag with our “UD 15” anniversary
ticking pattern, which coordinates with our other anniversary products.
• Don’t worry about your pretty little Quinceañera Bag turning into a hot-mess. All
sides inside and out can be wiped down to look like new in a jiffy, no matter how much
schmutz gets on it.
The Quinceañera Bag (SRP $26) is available at Sephora, ULTA, and select Macy’s. Or, online
at sephora.com, ulta.com, macys.com, beauty.com and urbandecay.com

URBAN DECAY  Lip Love

Honey-Infused Lip Therapy

From the mighty Lisa Rinna bouche to the barely-there Kate Hudson pout, all lips need love.
Shower your kisser with the finest affection and prove your love with Lip Love Honey-Infused
Lip Therapy by Urban Decay. With a honey scent that guarantees you’ll be getting’ some
sugar, Lip Love conditioning lip oils keep your lips smooch-able while increasing fullness and
giving a hint of tint for that perfect “no-makeup” makeup look we all crave.

• Available in five wooing shades ranging from punchy pink to warm nude, Lip Love
Honey-Infused Lip Therapy provides your lips with a sheer/stained effect while nourishing
them with gloriously non-greasy lip-conditioning oils. The addictive texture is cushiony
with lots of glide and zero stickiness. Our array of colors leaves you with no excuse not
to have one in every handbag!
• Our lightly honey scented, highly conditioning formula contains Millet Oil (to heal the
delicate skin on lips), Vitamin C (to combat the effects of aging), Jojoba Oil (to replenish
moisture and soften the skin), and Apricot Kernel Seed Oil (to boost collagen production
from within for increased fullness).
• Making it’s debut in a see-thru tube crowned with a golden cap and embellished with
gold text, Lip Love Honey-Infused Lip Therapy features super-soft textured tip made of
TPE, ensuring a ‘no muss, no fuss’ application every time!

• “Failbait?” you ask. “What, pray tell does that mean?” Similar in meaning to a ‘cocktease,’
but without mal intent, ‘failbait’ is naturally a coyly flirtatious bird who gets a lot of
free drinks at the watering hole without ever putting out.
LIP LOVE HONEY INFUSED LIP THERAPY SPECTRUM
• DRIZZLE - sheer baby pink
• FAILBAIT - sheer coral
• LOLITA - sheer bright pink
• STUNG - sheer blackberry
• TAUNT - sheer nude
Lip Love Honey-Infused Lip Therapy (SRP $16) is available at Sephora, ULTA, and select
Macy’s. Or, online at sephora.com, ulta.com, macys.com, beauty.com and urbandecay.com.

URBAN DEFENSE TINTED MOISTURIZER

HALO

BULLET PROOF

BODY GUARD

FORCEFIELD

You have to multi-task all day, so your makeup should too! Introducing Urban Defense Tinted Moisturizer,
a product that does it all: featuring light moisture, just enough color coverage, zero parabens, anti-free
radical agents, and SPF 20!

• Our Tinted Moisturizer is sheer with just enough coverage to cover imperfections. Add a little Surreal
Skin Mineral Makeup on top and skin looks flawless (while protected)!
• Even girls who usually go bare will love Urban Defense – it never appears heavy or “made up”, even in
warm weather or outdoors.
• With just the right amount of tint, light-diffusing pigments in Urban Defense Tinted Moisturizers
diminish the appearance of fine lines and wrinkles, providing an ever-youthful finish. The formula is
buildable and highly breathable, so reapply as needed to get the coverage you desire.
• Our custom multi-mineral complex contains magnesium, potassium, sodium, zinc, lysine, and Vitamins
A & E to nourish your skin. Anti-oxidants ginseng root extract ginkgo biloba leaf extract help protect
against free radical damage…like a big bodyguard for your skin.
• Repackaged by popular demand in a squeeze tube, the new and improved packaging includes a
brushed silver metallic cap, and more product at a lower cost!!! Yep, we’ve got your backs!

• Apply Urban Defense after your cleansing/toning ritual by blending with your fingertips or a sponge.
Our new squeeze tube allows you control over how much product is dispensed while keeping your
makeup hypoallergenic and bacteria-free.
• Urban Defense Tinted Moisturizers look beautiful layered under our Surreal Skin Mineral Makeup…gives
an extra level of finish. The sheer shade spectrum works on a very broad range of skin tones.
• Apply some Razor Sharp Ultra Definition Finishing Powder on top of Urban Defense. Skin will look
naked, but perfect, kind of like Giselle’s ass in those Victoria Secret ads!

URBAN DEFENSE TINTED MOISTURIZER SPECTRUM

• Halo - sheer alabaster for fair skin tones
• Bodyguard - sheer nude for fair to medium skin tones
• Bulletproof - sheer sand for medium skin tones
• Forcefield - sheer fawn for medium to dark skin tones
Urban Defense Tinted Moisturizers (SRP $30) are available at Sephora, ULTA, and select Macy’s. Or, online
at sephora.com, ulta.com, macys.com, beauty.com and urbandecay.com.

URBAN DECAY RolLERGIRL NAIL KIT

Don’t accessorize your hands and feet… wardrobe ‘em! Starring purples, pinks, and shimmery,
glittery neutrals, the Rollergirl Nail Kit by Urban Decay defines summer 2011. So flaunt what
yo’ mama gave ya, and paint your nails funky with six primo polishes in mini commitment-free
bottles!

•The disco-era-inspired Rollergirl Nail Kit includes six of our seasonally-sized nail polishes in
the ‘IT’ hues of summer 2011.
•Nail polishes are shades of the moment…custom designed for the season. We’ve edited this
season’s best shades down to six so that you won’t have to do the work! Shimmer, sparkle,
and bright pops of pink and purple promise ‘oohs and ahhs,’ and our seasonally-sized bottles
mean when the season’s over, you can move on!
•Breathe easy and look foxy with our top-notch, high-pigment polishes formulated free of
tolulene, formaldehyde, or DBP.
•Don’t be fooled by the mini bottles, each brush has 220 strands just like a standard nail
polish brush, allowing for flawless and streak-free, yet detailed application of our
cutting-edge colors.
•The Rollergirl Nail Kit comes encased in a pink and purple floral tray embossed with gold
accents, and a black and white image of our mod rollergirl (clad in bikini top and skates)
graces the back.

Ever wonder what the perks are to being friends with Ms. Decay herself? Well, count on
getting the finest quality make-up gifts and if you’re really lucky, you might even get a nail
polish named after you like her friend, Miss T!

THE ROLLERGIRL NAIL KIT SPECTRUM

FAME - champagne shimmer
LOVE TRAIN - opalescent shimmer
MISS T - bright orchid fuchsia
SUPERFREAK - gold shimmer base w/gold micro-glitter
WOODSTOCK - hot pink
XANADU - sheer purple base w/purple glitter
The Rollergirl Nail Kit (SRP $28) is available at select Macy’s locations. Or, online at macys.
com and urbandecay.com.

A sheer, buildable cheek tint that glides on effortlessly and feels truly weightless.

This cheek tint can be applied on top of foundation or bare skin without that powdery, cakey effect that can result from use of powder blush. The formula is loaded with good-for-you ingredients like Vitamins E, C, and A, so your skin gets nourishment and protection along with a dose of healthy-looking colour